Top 5 Social Networking Apps on iOS in Australia Q1 2023

Throughout the first quarter of 2023, the top 5 social networking apps on iOS in Australia displayed diverse trends across downloads, revenue, and active users, according to data from Sensor Tower.

WhatsApp Messenger saw a consistent increase in weekly downloads, starting at around 25K at the end of December and peaking at approximately 36K by the week of March 6. Weekly active users also remained stable, hovering around 3M, with a slight increase to 3.1M by the end of March. The app generated $8 in revenue in the final week of March.

Facebook experienced a steady weekly revenue, starting from $18.2K at the end of December and peaking at $23.3K in the last week of February. Weekly downloads showed a slight decline from 23K to around 21K by the end of March. Active users saw a gradual decrease from 14.2M at the end of December to 13.7M by the end of March.

Messenger maintained relatively stable download numbers, fluctuating between 19K and 22K throughout the quarter. Weekly active users remained consistent, starting at around 11.5M and closing the quarter at 11.1M. Revenue for the app was minimal, with small spikes of $7 to $9 during select weeks in February and March.

Telegram Messenger showed a significant peak in weekly revenue, reaching $6.1K in the week of February 20. Downloads varied from 12K to 20K, with the highest numbers observed in mid-February. Active users saw an upward trend, increasing from 307K at the end of December to 363K by the end of March.

Discord - Talk, Play, Hang Out had a strong performance in revenue, ranging from $29.8K to $40.7K, with the highest revenue in the last week of December. Downloads remained steady, averaging around 13K to 15K weekly. Active users exhibited growth, starting at 1.3M in January and reaching nearly 1.4M by the end of March.

For more detailed insights and data, visit Sensor Tower.